Revizza Autocenter (Grupo Vessa), Espírito Santo

An ongoing partnership with many campaigns live on Revizza's social channels and paid ads, from coupons of up to R$1,000 (BRL) off 4 Michelin tires to product campaigns, driving traffic to the stores in Cariacica, Guarapari, Vila Velha, and Vitória.

Social Media & Content Performance Marketing

Challenge

Revizza, a Michelin authorized dealer owned by Grupo Vessa, needed social media, paid ads, and landing pages working together, not one-off pieces. The goal was to get the most out of Michelin's seasonal promotions instead of relying only on walk-in traffic.

Solution

Ongoing work on three services running together (social media management, paid ads, and lead capture landing pages), synced with Michelin's promotional calendar. From "Get up to R$1,000 off 4 tires" to "Junho Acelerado" (Accelerated June), every new campaign goes live with the structure already in place.

What we implemented

01 Social media management with creative for each national Michelin promotion

02 Paid ads to extend the reach of each seasonal campaign

03 Landing pages that issue the coupon, so there's less friction between the ad and the promotion

04 Direct routing to the store's phone and WhatsApp

Campaign creative

Feed post "Ganhe até 1000 reais em desconto em 4 pneus Michelin" (Get up to R$1,000 off 4 Michelin tires), Revizza x Michelin coupon campaign

Feed post "É assim que funciona" (Here's how it works) explaining the Michelin discount coupon step by step, Revizza campaign

Feed post "SUV com pneu Michelin de verdade" (An SUV on real Michelin tires), Revizza x Michelin product campaign

Result

Revizza is part of Grupo Vessa and is a Michelin authorized dealer. This isn't a one-off campaign. It's social media, paid ads, and landing pages running together, ready for every national promotion the manufacturer launches.

What the client says

I noticed that several of our partners wanted to take a step toward digital. After we started a few services with Studyu, we could recommend them without a second thought. They're professional and attentive, and they stand out for how fast they get things done.
— Lucas Lixa, Trade Marketing, Michelin Brazil Translated from Portuguese.

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Get my free marketing audit See more case studies An ongoing partnership with many campaigns live on Revizza's social channels and paid ads, from coupons of up to R$1,000 (BRL) off 4 Michelin tires to product campaigns, driving traffic to the stores in Cariacica, Guarapari, Vila Velha, and Vitória.