Santa Clara Stones: marble quarrying and export, Cachoeiro de Itapemirim, Brazil
More than 3 years of ongoing partnership. Santa Clara Stones now has a website and social channels that match a company already exporting to more than 12 countries.
Challenge
For decades, Santa Clara Stones has quarried and processed marble from its own quarry in Cachoeiro de Itapemirim. Its stone is sold in every Brazilian state and in more than 12 countries. Its online presence didn't reflect that scale: an outdated company website and inconsistent social media did little for the brand with architects, interior designers, and importers.
Solution
An ongoing partnership of more than 3 years with three services running together: a new company website, social media management with content production, and paid ads focused on brand awareness. Not direct sales, because in the dimension stone industry deals close through relationships and catalogs, not clicks.
What we implemented
Campaign creative
Campaign metrics
Result
More than 3 years of ongoing partnership. Santa Clara Stones now has a website and social channels that match a company already exporting to more than 12 countries.
Unlike consumer retail, the dimension stone market closes deals through relationships and catalogs. Here, the website and social media keep the brand recognized and credible with architects, interior designers, and importers. They aren't there to generate sales from clicks.
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